So your customers are asking about AI a lot?
You’re not imagining it. What’s harder to figure out is how to turn that conversation into a real, sellable service instead of just reselling a tool. MIPLY put together a free playbook that walks through exactly how to do it, and it’s built from the same approach MIPLY runs with its own MSP partners.
Download the AI and Automation Playbook for Modern MSPs here.
What’s Inside the Playbook
Inside, the playbook covers:
- The shift from MSP to MIP (Managed Intelligence Provider), and why it matters now
- The four traps most MSPs fall into when they try to “do AI”
- The MIPLY 5-Phase Automation & AI Framework: Identify Processes, Map Roles & Functions, Define Outcomes, Build The Roadmap, Build + Deliver
- A real client result: an AR department transformation with measured before-and-after numbers
- The Digital Worker concept, and why it changes the MSP pricing model
- A 30-day action plan to get your first AI/automation conversation on the calendar
- Two ways to work with MIPLY if you want support building this out
Why This Matters for MSPs Right Now
Clients are already having the AI conversation, whether their MSP is part of it or not. When an MSP doesn’t have a structured answer, a second vendor usually gets invited in to do the work, and over time that vendor becomes the “strategic” partner while the MSP becomes the “infrastructure” partner. The playbook is built to help MSPs own that conversation instead of losing it.
The Four Traps It Helps You Avoid
The playbook breaks down four common mistakes: reselling AI licenses, bundling a tool with a security wrapper and calling it an “AI package,” hiring an AI consultant and billing hourly, and white-labeling an automation platform. Each one keeps the MSP positioned as a middleman instead of the owner of the outcome.
Frequently Asked Questions
What is the MIPLY AI and Automation Playbook?
It’s a free guide that walks MSPs through becoming a Managed Intelligence Provider: the shift in business model, the common traps to avoid, MIPLY’s 5-phase framework, a real client result, and a concrete 30-day plan to get started.
Is the playbook free?
Yes, it’s a free download. No email gate, no form.
Who is this playbook for?
MSP owners and leaders who want to add AI and automation as a real, priced service to their existing client base, not just resell AI tools.
Do I need to already have an AI strategy to use this?
No. The playbook is written for MSPs starting from zero structured approach, including a 30-day plan for the first steps.
Download the AI and Automation Playbook for Modern MSPs and see how the framework applies to your own client base.
Prefer to talk it through instead? Schedule your free discovery call. It’s 30 minutes with a MIPLY operator: we’ll look at your top 5 clients together, identify the most promising AI and automation opportunities, and sketch what the first 90 days would look like in your shop.
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